Kendall Jenner is ‘challenging the status quo’ according to another brand


A face you can trust.
A face you can trust.

Image: samir hussein/WireImage

Oh good, Kendall Jenner‘s career as a spokesmodel will be just fine. 

Adidas Originals just tapped Jenner to be their new brand ambassador as she moves effortlessly through the world like a character in a Michael Bay movie strolling forward, perfectly backlit by a bouquet of explosions.

According to a statement from the company, Jenner is, “a creative force shaping the world today by challenging the status quo in her very own way.” Well, she sort of is a rebel without a cause. 

The statement goes on to call Jenner a “classic icon” and a “true original” because what do words even mean anymore?

Kim Kardashian West recently discussed Jenner’s reaction the the Pepsi commercial backlash, explaining her sister, “She totally understood at the end of the day and she felt really awful for it and she wants to move on from it.” Jenner herself hasn’t commented on the commercial (or promoting Fyre Festival). 

The model, who probably just broke a mirror or something, joins Kanye West in the Adidas family. He collaborates with the brand to release his Yeezy line, which Jenner has previously modeled for. Kylie, however, aligned herself with Puma in a modern Shakespearian athleisure drama. 

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